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JAKKS PACIFIC’S 2007 WWE ACTION FIGURE LINE-UP INCLUDES NEVER-BEFORE-SEEN CLASSIC SUPERSTARS, EXTREMISTS AND AUTHENTIC PLAYSETS
More than Seven Waves of Figures Slated to Hit Retail in Spring 2007

Malibu, CA– February 9, 2007 –JAKKS Pacific, Inc. (Nasdaq: JAKK) is set to unleash one of the Company’s most aggressive and intense action figure assortments in JAKKS history with its 2007 line of WWE® branded action figures, playsets and accessories. JAKKS will debut more than 10 new assortments from its top selling franchise at a special Collector’s Media Briefing to be held during the 2007 International Toy Fair in New York City.

Highlights of JAKKS Pacific Spring 2007 WWE lineup:

    Classic Superstars™ Series 13 is the most complete and largest selection of Classic Superstars from the 70s, 80s and 90s! JAKKS introduces new first-time Classic Superstars figures Rick Rude, Bret Hart, Al Snow, Bad News Brown, Brother Love, Droz, Luna, The Mountie and Ernie Ladd! Look for the 1980s style Undertaker® limited chase figure. Classic Superstars Series 13 will be available for a suggested retail price of $11.99.

    ECW® Series #1 are 6” figures that celebrate the most extreme WWE action ever! Brand new body sculpts with 15 points of articulation will include new WWE Extremists™. In this introductory series, catch for the first time Extremists Kevin Thorn and CM Punk! ECW Series #1 will be available for a suggested retail price of $7.99.

    Micro Aggression™ 3-Packs with Accessory Series 1 features some of WWE’s most exciting trios as tiny but fierce mini action figures, each accompanied with an accessory! The authentically detailed, pocket size figures are smaller than 2”. Series 1 includes: Triple H®, HBK and John Cena®. Minifigure 3-Packs with Accessory Series 1 will be available for a suggested retail price of $4.99.

    Unmatched Fury™ Series 1 features remarkably sculpted and detailed 8” collectible figures of some of the biggest names in wrestling captured in their trademark signature moves. Catch John Cena dropping "The 5 Knuckle Shuffle," or Rey Mysterio® performing a “619”. The Animal™ is unleashed with Batista® captured flawlessly in the “running clothesline.” Unmatched Fury Series 1 will be available for a suggested retail price of $14.99.

    Ruthless Aggression Series 25 is packed with authentic 6’’ figures with ultra realistic sculpts and deco. Series 25 continues the Gold Belt Promotion through 2007 with one in every 500 Test figures to include a World Heavy Weight Championship Belt. Don’t miss the first time release of Superstar Brian Kendrick! Ruthless Aggression Series 25 will be available for a suggested retail price of $7.99.

    Deluxe Figures Assortment Series 7 is the only WWE ultra articulated deluxe figure line that allows you to perform ALL the most popular signature moves in World Wrestling Entertainment. Each Deluxe Aggression figure comes with an action accessory. Superstars ¬Jeff Hardy, Sabu, Ken Kennedy, Chris Benoit, Carlito and Rey Mysterio are all coming your way in Series 7. Deluxe Figures will be available for a suggested retail price of $9.99.

    WWE Adrenaline™ 2-Packs are back with Series 23 and WWE's most exciting duos and thrilling matches yet. The 6’’ figure 2-packs each come with 2 battling accessories and put kids and collectors right in the action to play out key scenes with their favorite Superstars. Adrenaline 2-pack will be available for a suggested retail price of $12.99.

    For the ultimate in metal intimidation, JAKKS brings WWE fans the Official Scale Elimination Chamber Ring Series 3 complete with authentic details, including a special metal platform surrounding the official scale ring for inescapable, slamming fun! The Elimination Chamber is an oversized metal cage that encases WWE Superstars and their “pent up” aggression in each of the four corner “holding” cells, just like on programming. The Official Scale Elimination Chamber Ring Series 3 will be available for a suggested retail price of $99.99.

    Experience the excitement of Wrestlemania® 22’s Money in the Bank Ladder Match with JAKKS’ Money in the Bank™ Playset that features a themed ring, scaffolding on the top and all four sides and a wench that suspends a briefcase into the air! Superstars can use 5 different ladders with four different functions to capture the briefcase and claim victory in this match! Money in the Bank Playset will be available in Fall 2007 exclusively at Target for an SRP of $49.99.


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About World Wrestling Entertainment, Inc.
World Wrestling Entertainment, Inc. (NYSE: WWE) is an integrated media and entertainment company headquartered in Stamford, Conn., with offices in New York, Los Angeles, Toronto and London. Additional information on the company can be found at wwe.com and corporate.wwe.com. Information on television ratings and community activities can be found at parents.wwe.com.
All World Wrestling Entertainment, Inc. programming, talent names, images, likenesses, slogans, wrestling moves, and logos are the exclusive property of World Wrestling Entertainment, Inc. ECW is a trademark of WWE Libraries, Inc. All other trademarks, logos and copyrights are the property of their respective owners.

About JAKKS Pacific, Inc.
JAKKS Pacific, Inc. (NASDAQ: JAKK) is a multi-brand company that designs and markets a broad range of toys and consumer products. The product categories include: Action Figures, Art Activity Kits, Stationery, Writing Instruments, Performance Kites, Water Toys, Sports Activity Toys, Vehicles, Infant/Pre-School, Plush, Construction Toys, Electronics, Dolls, Dress-Up, Role Play, and Pet Toys and Accessories. The products are sold under various brand names including JAKKS Pacific®, Play Along®, Flying Colors®, Creative Designs International™, Road Champs®, Child Guidance®, Pentech®, Trendmasters®, Toymax®, Funnoodle®, Go Fly A Kite®, Color Workshop®, JPI™ and Plug It In & Play TV Games™. JAKKS and THQ Inc. participate in a joint venture that has worldwide rights to --more-- publish and market World Wrestling Entertainment video games. For further information, visit www.jakkspacific.com.