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Scooby-Doo Electronic Learning Toys

Zoinks! Warner Bros. Consumer Products Partners with Oregon Scientific to Roll Out Line of Scooby-Doo Electronic Learning Toys

NEW YORK, Feb. 10, 2012 /PRNewswire/ -- Oregon Scientific, a leading designer and worldwide marketer of personal electronics, today announced its licensing agreement with Warner Bros. Consumer Products for the rights to create a new line of Scooby-Doo electronic learning toys that will include kids laptops and handheld devices. Designed to give kids a head-start in both the tech world and the classroom, the portable, drop-proof products offer interactive Scooby-Doo activities for play on the go, reinforcing vocabulary, logic, numbers, memory and creativity.

Three products are planned for release in summer 2012 - the Scooby-Doo Magic Laptop, Scooby-Doo Secret Pocket Learner, and Scooby-Doo Mystery Learner. The line will be unveiled for the first time at the Toy Industry Association's (TIA) 109th American International Toy Fair this weekend:

  • Scooby-Doo Magic Laptop – This netbook-style gadget is the perfect starter laptop for children and Scooby-fans ages 4 and up and comes with a QWERTY keyboard and mouse. Featuring dozens of activities that support math, memory, and logic, the Magic Laptop also includes plenty of mystery solving alongside Scooby.
  • Scooby-Doo Secret Pocket Learner – This handheld pocket learner allows kids to send and receive secret messages with friends using the device through an infrared-based message communicator. Dozens of engaging activities focus on vocabulary building, logic, numbers, memory and creativity for kids ages 3 and up. After navigating a storyline filled with ghosts and ghouls, kids earn Scooby Snacks as a reward for their good work.
  • Scooby-Doo Mystery Learner – Featuring a stylish key chain accessory that unlocks games, this junior-sized laptop has an ABC keyboard helping younger kids (ages 3 and up) learn their alphabet and typing skills. Dozens of games and activities focus on word acquisition, basic math, and even musical notes. A convenient handle means that the fun doesn't end at home, but can go wherever kids go.

For more information visit us at Toy Fair (Javits Center, Meeting Room 2D02). Oregon Scientific's full line of product offerings can be found at: us.oregonscientific.com.


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About Oregon Scientific

Founded in 1989, Oregon Scientific is headquartered in Tualatin; a quaint suburb of beautiful Portland, Oregon. Oregon Scientific offers six families of products, ranging from youth & learning to sports & fitness. Built from its hallmark of timing and weather devices, Oregon Scientific is expanding to meet the diverse needs of its customers to enhance the way we live, work and play. Consider Oregon Scientific's products to be Innovating the Everyday.

Oregon Scientific is a division of one of the world's premier electronics manufacturers, Integrated Display Technology, Ltd. (IDT), based in Hong Kong. IDT was founded in 1977 and is listed on the Hong Kong Stock Exchange as IDT Technology and on the Singapore Exchange as I-Com.

About Warner Bros. Consumer Products

Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

SCOOBY-DOO and all related characters and elements are trademarks of and © Hanna-Barbera.
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SOURCE Oregon Scientific