International Playthings Launches into Wooden Toys Market with Innovative Tumblekins™ Line of Toddler Play Sets
Parsippany, NJ (February 13, 2011) - International Playthings, LLC announces its launch of Tumblekins™, a distinctive line of toddler play sets that brings action, excitement, and personality to the traditional wooden toy market. Tumblekins are engaging vehicle play sets made with real wood that come with chunky characters that spin, turn and tumble as children roll them along in the vehicle.
"We wanted to bring something new and innovative to the wooden toy market, while reflecting our strong appreciation for traditional, developmental play." says Sue Tice, senior brand manager for International Playthings, LLC. "Tumblekins allowed us to do just that. We're excited to offer this exciting new line to little ones and their parents who are sure to appreciate the line's engaging characteristics and extended play value."
Each Tumblekins vehicle comes in an attractive try-me package with handle, so parents and little ones can experience the tumbling action right in the store!
The 2011 Tumblekins line includes:
Farm Tractor Play Set
This five-piece play set includes a tractor, trailer, hay bale and charming farmer and pig characters, providing many options for play! Children can watch the characters spin in the tractor and trailer as they roll them along, or put the piggy in the hay bale and watch it tumble inside. Place the hay bale in the trailer for dual-tumble action! For ages 12m+, Farm Tractor Play Set retails for $24.99.
Fire Station Play Set
This interactive set includes a two-level station, Fire Chief character and SUV. The Fire Chief rolls down two ramps and right out the station door into his vehicle. Little ones can watch him tumble in the SUV as he races to the fire! For ages 12m+, Fire Station Play Set retails for $34.99.
Available in Off-Roader, Police Car, and Roadster styles, these small wooden vehicles feature large openings for the Tumblekins character. Children can experiment as characters can tumble vertically, horizontally, or diagonally! For ages 12m+, the small Tumblekins vehicles each retail for $12.99.
This fun, bright yellow school bus is great for early learners and features two seats for the schoolboy and schoolgirl characters. Toddlers ages 12m+ will love watching the school children turn and tumble as the bus is rolled. School Bus retails for $19.99.
An adorable spin on the classic red fire engine, this set features a fixed wooden ladder and fireman figure. Place the character at the top of the ladder and watch him tumble down into the driver's seat. He'll also tumble in the engine as it rolls. For ages 12m+, Fire Truck retails for $19.99.
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About International Playthings, LLC
Since its inception in 1967, International Playthings, LLC has excelled in the delivery of innovative and entertaining products with integrity, superior play value and child developmental qualities to consumers. Over the course of its 40-year existence, International Playthings, LLC has grown to become one of the largest and most respected suppliers of quality products to the North American specialty industry.
A subsidiary of Epoch Company Ltd. affiliate company, International Playthings, LLC offers a comprehensive range of proprietary and distributed brands comprising a wide variety of award winning play things including games, infant toys, preschool toys, dolls, educational toys and activity toys. Additional information on International Playthings, LLC, its brands and individual products can be found at www.intplay.com.