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Kids Turn Toy News

International Playthings Add Four New Playsets to Imaginetics Product Line

International Playthings Parsippany, N.J. (February, 2010) – International Playthings, LLC announces the addition of four colorfully illustrated magnetic play sets to the extensive line of Imaginetics products. Imaginetics playsets allow children to experience pretend play through the use of magnetic characters and scenery on colorful storyboard backgrounds.

“The Imaginetics playsets are a great take-along activity that can be played with on a table-top, in the car, in an airplane, on the floor and pretty much anywhere else!,” says Susan Tice, senior brand manager at International Playthings, LLC. “The new additions to the Imaginetics line of products feature a more updated graphic style in fun themes that open the imaginations of today’s child.”

The new Imaginetics playsets for 2010 include:

    Cuddly Kittens
    The Cuddly Kittens small playset includes a fun backdrop of a home scene, along with 21 magnets of cute and playful kittens of all varieties. Children can create dozens of scenes with the kitten magnets and other accessories magnets, including a brush, ball, bed, mouse toy, and more. The Cuddly Kittens set, for ages three and up, retails for $4.99.

    Ridin’ the Rails
    Ridin’ the Rails Imaginetics small playset features a full railroad track backdrop for fun magnet pretend play! This set features 12 different magnets, including different styles of engines from diesel to steam, railroad crossing signs and more. Ridin’ the Rails, for ages three and up, retails for $4.99.

    Dress Me Up!
    Dress Me Up! is a large Imaginetics playset that includes the pictures of four girl friends and two magnetic sheets that offer a complete wardrobe variety! Girls will have fun creating multiple outfits by combining the shoe, dress, pants, shirt and accessory magnets. Dress Me Up! is for ages three and up, retails for $7.99.

    Out of this World!
    Out of this World! is a large Imaginetics playset that features a space themed backdrop with a crater moon. Children will enjoy creating wild scenes with the astronauts, aliens, rocket, space ship, stars and moon-rover magnets. Out of this World! is for ages three and up, retails for $7.99.


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    About International Playthings, LLC
    Since its inception in 1967, International Playthings, LLC has excelled in the delivery of innovative and entertaining products with integrity, superior play value and child developmental qualities to consumers. Over the course of its 40-year existence, International Playthings, LLC has grown to become one of the largest and most respected suppliers of quality products to the North American specialty industry.

    A subsidiary of Epoch Company Ltd. affiliate company, International Playthings, LLC offers a comprehensive range of proprietary and distributed brands comprising a wide variety of award winning play things including games, infant toys, preschool toys, dolls, educational toys and activity toys. Additional information on International Playthings, LLC, its brands and individual products can be found at www.intplay.com