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Kids Turn Toy News

THE NATIONAL PARENTING CENTER APPLAUDS THE WOW FACTOR IN POPAR TOYS PRINCESS 3D BOOK

Judges Raved "Be Prepared To Be Dazzled, Amazed, Blown Away!" When Reading Augmented Reality Storybook of Princess And Her Pals

Tempe, AZ (May 4, 2013) - A Princess! The word conjures up delight, intrigue, glamour that no little girl (or even big girls) can resist. So a storybook about a princess should be above and beyond anything ordinary. When the judges from The National Parenting Center read Popar™ Toys' Princess And Her Pals 3D Book they could not come up with enough exclamations on how extraordinary one story can be. That's because this book uses augmented reality, the newest educational experience that blurs the lines of reading and emerging science. After composing themselves, these seen-it-all authorities awarded their highest honor, The Spring 2013 Seal of Approval, to Popar Toys.

Anyone who has seen these beautifully illustrated books with embedded technology, known as AR, is amazed. More than a pop-up book, this Princess And Her Pals adventure has text that literally jumps off the page. As The National Parenting Center reviewer wrote, "be prepared to be wowed" after reading about castles, balls and the life of a royal. Keep in mind that's coming from a toy authority that sees "the next big thing" every day. Topping that claim, the Center reported that weeks after testing was done, this was the one winning product that everyone was still buzzing about!

The National Parenting Center's Seal of Approval program -- conducted over an eight-week period -- is an independent testing procedure "conducted to judge a variety of products introduced and marketed to the parent/child consumer market." Testers are educators, parents and children.

Read the award review, below, where grownups get to gush about getting ready for the ball:
Princess And Her Pals 3D Book * $19.99 * Ages 5 to 14

"Parents and kids agreed that this book, which features augmented reality to give readers a 3D experience, was amazing, they just couldn't agree on who loved it more. In today's world of new gadgets and gizmos being released every week it's getting pretty hard to wow anyone anymore. Be prepared to be wowed. Inside this miraculous book you will find gorgeous illustrations bursting with detail and color. When combined with your Apple or Android device the pages come to animated life. The story is read along with music while you spin and move the device above the book, viewing everything from every possible angle. Little girls were giggling with excitement as they explored all the rooms in the castle while helping the Princesses gather up their belongings to get ready for the Rainbow Ball. Downloading and getting started with the application took under five minutes and from that point on all we can say is be prepared to be dazzled, amazed and quite frankly blown away. Our testers are still buzzing."

The Princess And Her Pals 3D Book is part of a series of currently available Popar books, puzzles, interactive cards and adventure kits priced from $14.99 to $39.99. Popar Toys (www.PoparToys.com) offers a flat shipping rate of $7.95 anywhere in the U.S. For the absolute latest in technology and toys, connect with Popar through social media outlets Facebook, Twitter and YouTube.


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ABOUT POPAR TOYS
Popar Toys uses Augmented Reality (AR) technology to create an immersive reading experience that will allow the user to see incredible virtually “real” 3D objects and animations that will pop off the book or cards. Popar Toys are designed to change the way families interact and experience stories, adventures, and learning. Augmented Reality (AR) is a groundbreaking concept that uses a mobile/smart device and special patterns to make amazing 3D objects and animations appear in the real world that provide a high degree of engaging interaction that maintain interest in all of the Popar Toy series. To learn more about Popar Toys visit www.PoparToys.com.