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DOODLING FUN FOR THE HOLIDAYS!
Play Along®’s Doodle Bear® line offers both stylish and gruesome new additions!

Deerfield Beach, FL– Play Along, a division of JAKKS Pacific, Inc. is offering new additions to its award-winning Doodle Bear line this fall. Doodle Bears offer the unique combination of a creative activity and a soft, washable plush bear. Through exciting new features and line extensions to new market segments, Doodle Bear is steadily proving its staying power as the hottest creativity craze for kids of all ages.

This holiday season, little artists are going to love the Secret Stylin’ Doodle Bear! There’s a secret pattern hidden on the Doodle Bear, and it can only be revealed with the special Secret Reveal Glasses. Young artists can create a detailed masterpiece when looking through the glasses, and no one will know how they did it! Secret Stylin’ Doodle Bear comes with 4 washable markers, including a Mystery Writer Marker that can create doodles only to be seen with the Secret Reveal Glasses. As with all Doodle Bears, Secret Stylin’ Doodle Bear is washable for top secret fun, over and over again! For ages 3 and up, SRP $24.99.

Doodle Bear’s popularity has led to the introduction of a line of dolls called Doodle Girl®. This fall, Party Mix Doodle Girl® dolls are decked out in stylish jewelry, fashionable outfits, streaked hair and trendy shoes - all made of fun fabrics for girls to doodle and decorate. Little girls love to dress up and party with their friends, and so does the Doodle Girl! Party Mix Doodle Girl dolls come with special Color MixerÔ Markers that allow for color changing designs, so girls can create detailed patterns they’ve never been able to before. The washable Party Mix Doodle Girl dolls, as well as their fashions and accessories, encourage on-going creative and artistic fun! For ages 3 and up, SRP $14.99.

There’s doodling fun for boys, too! This holiday season, kids are completely grossed out by the new Gross-Out Doodle Monster™ – and they love it! With the crazy shaped tools that come with this Doodle Monster, boys can pop out their monster’s insides and then use the included washable markers to doodle on them! The exposed brains, eyes, bones and guts create a scary, gross monster with even more areas to doodle! The Gross-Out Doodle Monster is completely washable for gory and gruesome fun, over and over again! For ages 3 and up, SRP $24.99.


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About United Media
United Media (UM) is a worldwide licensing and syndication company that focuses on building brand equity around a wide range of creative content. The company recently partnered with Mary Engelbreit Studios, the business behind the popular and prolific artist and Televisa, a leading Spanish speaking media company, to represent the U.S. rights to its long-running hit television series “El Chavo.” It also signed on with Lionsgate to represent the licensing efforts behind the 20th Anniversary of the popular hit film, Dirty Dancing in 2007.  United Media licenses and/or syndicates other properties, including Peanuts, Precious Moments, Raggedy Ann & Andy, Jakers! Tamagotchi, Yoko! Jakamoko! Toto!, Doodle Bear, Dilbert, and Jim Benton’s It’s Happy Bunny (Japan only). United Media is an E.W. Scripps Company.  For more information, visit www.unitedmedialicensing.com.
About Play Along
Play Along®, a division of JAKKS Pacific, Inc., is the award-winning toy company behind some of the most recognizable and popular children's toy licenses in the world, including Cabbage Patch Kids®, Care Bears®, Doodle Bear®, Snugglers and the classic good luck Trolls. In addition to traditional toy lines, Play Along also manufactures and markets Speed Stacks®, the official equipment of the World Sport Stacking Association. Play Along’s products are found at specialty, gift and major mass retailers worldwide. For more information about Play Along’s products, visit www.playalongtoys.com.
About JAKKS Pacific, Inc.
JAKKS Pacific, Inc. (NASDAQ: JAKK) is a multi-brand company that designs and markets a broad range of toys and consumer products. The product categories include: Action Figures, Art Activity Kits, Stationery, Writing Instruments, Performance Kites, Water Toys, Sports Activity Toys, Vehicles, Infant/Pre-School, Plush, Construction Toys, Electronics, Dolls, Dress-Up, Role Play, and Pet Toys and Accessories. The products are sold under various brand names including JAKKS Pacific®, Play Along®, Flying Colors®, Creative Designs International™, Road Champs®, Child Guidance®, Pentech®, Trendmasters®, Toymax®, Funnoodle®, Go Fly a Kite®, Color Workshop®, JPI™ and Plug It In & Play TV Games™. JAKKS and THQ Inc. participate in a joint venture that has worldwide rights to publish and market World Wrestling Entertainment video games. For further information, visit www.jakkspacific.com.