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Disney Interactive Studios Releases Disney Fairies: Tinker Bell for Nintendo DS™

Tinker Bell for Nintendo DS New Video Game Coincides With Launch of Multiple Disney Fairies Properties From The Walt Disney Company

BURBANK, Calif. --(Business Wire)-- Oct 28, 2008 Disney Interactive Studios today announced the release of Disney Fairies: Tinker Bell for Nintendo DS™. The game expands on Tinker Bell’s adventures in the all-new movie “Tinker Bell” from Walt Disney Studios Home Entertainment available now on Disney DVD and Blu-ray® Hi-Def and connects with the recently launched Disney Fairies Pixie Hollow (www.PixieHollow.com) virtual world from Disney Online. Players will be able to see environments and characters that are featured in the movie while playing the game, and also use codes found in-game to unlock items in the virtual world.

“Disney Fairies: Tinker Bell introduces girls to countless hours of original gameplay that is unmatched in quality and design,” said Craig Relyea, senior vice president of global marketing, Disney Interactive Studios. “Along with other Disney Fairies properties launching in the same timeframe, the game represents the growth of a beloved franchise for the company which is sure to be very popular with kids and grown-ups alike.”

In Disney Fairies: Tinker Bell for the Nintendo DS, players can use their stylus to fly around the beautiful and always-changing world of Pixie Hollow as Tinker Bell, the iconic Disney Fairy. Players can also fully customize Tinker Bell’s wardrobe, choosing from hundreds of different outfits and accessories, and interact with dozens of other Disney Fairies also seen in the all-new movie “Tinker Bell,” including Fawn, Iridessa, Rosetta and Silvermist. Along with playing such challenging and fun mini-games as catching dew drops and painting lady bugs, players can make new Fairy friends and trade clothing creations to start style trends. Once a unique clothing item has been created and gifted, witness Pixie Hollow populate with other Fairies wearing the trend.

Because Disney Fairies: Tinker Bell utilizes the DS real-time clock, Pixie Hollow changes with the time of day and the season. Players will witness their birthdays being celebrated, fireflies glowing at night, and their Fairy friends in costume at Halloween. Special items hidden throughout Pixie Hollow contain secret codes which can be used to unlock items in the virtual world on PixieHollow.com, where players can log in, create their own personalized Fairy and help bring about the change of seasons through meeting friends, playing games and collecting items in nature.

Disney Fairies: Tinker Bell also includes access to DGamer, the all new online community exclusively for Disney gamers. Players can create unique 3-D avatars, chat with friends, swap accessories, earn in-game honors and unlock exclusive Disney items during gameplay.

Rated E for Everyone by the Entertainment Software Rating Board (ESRB), Disney Fairies: Tinker Bell is available in stores nationwide today, retailing for $29.99.

For more information, please log on to www.disneyinteractivestudios.com.

Titles, pricing and dates are not final and may be subject to change.


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About Disney Interactive Studios
Disney Interactive Studios is the interactive entertainment affiliate of The Walt Disney Company (NYSE:DIS). Disney Interactive Studios self publishes and distributes a broad portfolio of multi-platform video games and interactive entertainment worldwide. The company also licenses properties and works directly with other interactive game publishers to bring products for all ages to market. Disney Interactive Studios is based in Glendale, California and has five internal game development studios around the world including Avalanche Software, Fall Line Studio, Propaganda Games, Black Rock Studio and Junction Point Studios.