The latest news and information about new toys on the market. Press releases and announcements from your favorite toy companies and manufacturers.

12/16/10 - Toys"R"Us® Stores Nationwide to Remain Open For 88 Continuous Hours Beginning Tuesday, December 21, Helping Last-Minute Shoppers Complete Their Christmas Gift Lists 12/10/10 - New Band Product Sure to "Top" Current Shaped Rubber Bandz Craze 12/09/10 - Shoppers Pick Up Must-Have Holiday Gift - SCRABBLE FLASH 12/08/10 - High-Tech Daft Punk™-Inspired TRON: Legacy™ Product Unveiled Just In Time To Rock The Holidays 12/08/10 - Mattel Grows Diverse Games Portfolio with Acquisition of Phase 10® and iMAGiNiff® Games

• 12/07/10 - The Young Scientists Club Celebrates The 25th Anniversary Of The Magic School Bus™ With Five New Kits for 2011
• 12/02/10 - Toys"R"Us® Delivers Millions Of Additional Toys To Its Stores Nationwide As Countdown to Christmas Begins With Powerful December Savings
• 11/30/10 - Be Careful or it Might Poke your Eye Out!
• 11/30/10 - Pocoyo™ Toy Line Makes a Splash at Retailers
• 11/30/10 - Mega Brands Enters Into Global Licensing Partnership With Electronic Arts
• 11/26/10 - Disney Store’s Magical “Black Friday” Brings Out Millions to Shop Hottest Toys and Gifts
• 11/24/10 - Live The Adventure Of Disney Tangled With Playful Line Of Film-Inspired Merchandise
• 11/22/10 - Hasbro Sets New Environmental Sustainability Goals
• 11/22/10 - Arc-A-Teks Get Preschoolers Building While Appreciating Earth's Great Structures
• 11/22/10 - Kids Preferred™ Tags Label Loveys For Its Brimming Toy Chest
• 11/22/10 - ToysRUs.com Celebrates Biggest Cyber Weekend Ever, Offering Online Shoppers Exceptional Savings Beginning Thanksgiving Day
• 11/22/10 - Holiday Gifts FOR Gamers OF ALL AGES
• 11/18/10 - Disney Store Readies for a Magical "Black Friday" & "Cyber Monday"
• 11/18/10 - Power Rangers’ First Stop To Save The World: The 84th Macy’s Thanksgiving Day Parade
• 11/18/10 - LEGO Group and Disney Consumer Products Announce Building Sets Inspired by Pirates of the Caribbean Films
• 11/17/10 - Toys'R'Us® Stores Nationwide to Open at 10PM on Thanksgiving Night
• 11/17/10 - Mahjong Game Redesigned for Today's Generation
• 11/16/10 - "If You Get 1 Toy Gun, Get This One!" Writes Tru Kid Reviewer Of Prime Time's Power Strike Quick Fire 48 Blaster
• 11/16/10 - Dance Star Mickey Battles Quest Crew in the Newest Disney Living YouTube Video
• 11/04/10 - Step2's Holiday Toys Turn Big People Tasks into Role-Modeling Fun for Kids
• 11/03/10 - The LEGO Group Partners with NASA to Build and Explore the Future
• 11/03/10 - Space Chips Have Landed...Bet You Can't Build Just One
• 11/03/10 - Beloved Children's Book Character Turned TV Star, Olivia, Tops This Year's Holiday Gift List with New DVD, Books and Toys
• 11/01/10 - Superstructs™ Custom Kits Win Parents' Choice Awards Prestigious Seal
• 11/01/10 - Walmart Unwraps Its 'Top Toys' With Unbeatable Savings for the Holidays
• 10/28/10 - Find the Right Holiday Gifts for Babies with Help from VTech
• 10/28/10 - The Great Big Christmas Book Is On Its Way From Toys'R'Us®, Bursting With 80 Pages Of Fun, Much Anticipated Book Features Thousands Of Toys And More Than %5,600 In Savings
• 10/27/10 - Wild Creations™ Has The Fun Stuff Accodring To Parents' Choice Award® Judges
• 10/27/10 - HABA Wins Five Prestigious Prizes From Meticulous Parents' Choice Awards®
• 10/27/10 - Toys"R"Us® to Offer 10 Percent Back on Purchases to New and Current Members of Its Complimentary Loyalty Program
• 10/26/10 - Toys'R'Us® Announces Plans To Spread Christmas Cheer To Millions of Children in Need By Serving As The Holiday Giving Headquarters For Toys For Tots
• 10/21/10 - E-Z Bat Smacks A Grand Slam With Dr. Toy & Mr. Dad And GreatDad Contests
• 10/21/10 - Haba's Toys May Inspire "Pretend Play" But There's Nothing Pretend About Their 2010 Oppenheim Awards
• 10/21/10 - Hasbro Announces Top Ten Finalists in Popular NERF "Battle of the Ads" Video Contest
• 10/20/10 - Disney Announces 2010 "Most Wanted Holiday Toys" Featuring Top Toys Ready To Delight Kids Of All Ages
• 10/19/10 - Sqwions, Sqwigers & Sqwears - Oh My! Entrance to virtual Squishland Starts With One Tiny Squishy Toy
• 10/19/10 - Disney Launches Online Search for Child to “Unlock Imagination” at Disney Store in Times Square
• 10/19/10 - Mattel Wraps Innovation, Entertainment and Holiday Magic into the Season's Top Toys
• 10/15/10 - Disney FamilyFun Announces 34 Toy of the Year Award Winners; Introduces ToyHopper App on the App Store
• 10/14/10 - Building On Its Storied History, FAO Schwarz® Embarks Upon The Next Evolution Of Its Brand, Designed To Create Enchanting Memories For A New Generation Of Kids
• 10/13/10 - Sears Expands Toy Shops With Playful Experience for Kids and Trusted Play Advice for Parents
• 10/13/10 - The All-New Mickey Mote, A Child-Sized Remote Control, Provides Hours of Fun With An Enhanced, Interactive Viewing Experience
• 10/12/10 - Walmart Announces Early Savings on Toys to Kick Off Holiday Shopping Season
• 10/07/10 - Hasbro's Iconic MY LITTLE PONY Brand Excites a New Generation of Girls with Its Message of Friendship and Adventure
• 10/07/10 - Target to Discount Prices on More Than 1,000 Toys This Holiday Season
• 10/07/10 - Toys"R"Us Announces 2010 Holiday Toys Trends
• 10/05/10 - Cartoon Network Enterprises Partners with MEGA Brands to Create Construction Toys Based on Generator Rex
• 10/05/10 - LeapFrog Announces Award-Winning, Largest-Ever Learning Toy Line, Just in Time for Holiday Wish Lists
• 10/05/10 - Young Scientists Club's "Tracking Expedition Kit" Forces Santa To Relocate His Workshop
• 10/05/10 - Dance Star Mickey Set to Shake Up the Holiday Season
• 10/01/10 -Hasbro Delivers Innovative Products and Brand Experiences This Holiday Season
• 10/01/10 - Mega Bloks® Launches its First-Ever Colorful iPhone and iPad App Toy for Preschoolers
• 09/30/10 - Give a Ho-Ho-Ho to Maukilo: The Online European Toy Chest of Gift Ideas
• 09/30/10 - Mega Bloks® Celebrates its 25th Birthday by Giving Families the Chance to Instantly Win $25,000 for Their Children's Future
• 09/30/10 - Justin Bieber Dolls and Toys Coming to Retailers This Fall
• 09/29/10 - LeapFrog's Leapster Explorer™ Mobile Learning System Named One of Time to Play's 2010 'Most Wanted' Holiday Toys
• 09/29/10 - Beloved Virtual Pet is Reborn With Enhanced Ways to Play - Tama-Sitters No Longer Needed
• 09/27/10 - Bring Joy To Your World With Haba's Holiday Top Toy List
• 09/27/10 - Second Annual National Family Game Night Set for September 29
• 09/27/10 - More Than Little Green Houses - Monopoly Donates The Equivalent of the Game Bank to SOS Children's Villages
• 09/24/10 - HABA Intrpdices 'Pure Nature Cotti" An Organic Plush Line Softer Than A Baby's…
• 09/24/10 - Kmart's Official 'Fun Ambassador' Rico Rodriguez Unveils Kmart's Top Toy Picks for the Holiday Season
• 09/23/10 - Headcase™ and the Ohio Art Company Introduce New Etch A Sketch® iPad Case
• 09/23/10 - New Disney Princess Doll & Fashion Line Designed For Older Girls Launches In Time For the Holidays
• 09/22/10 - The Delicious World of WONKA Comes to Toys"R"Us Times Square
• 09/20/10 - Toys"R"Us® Announces 2010 Holiday Hot Toy List
• 09/15/10 - FAO Schwarz® Unveils Plans To Open Pop-Up Stores for 2010 Christmas Season
• 09/14/10 - EU Court: LEGO Group Not Allowed to Register Brick as Trademark
• 09/09/10 - Toys"R"Us® Announces Plans to Open 600 Toys"R"Us Express Stores In Malls and Shopping Centers, Doubling The Number of Toys"R"Us Locations Nationwide for 2010 Christmas Season
• 09/08/10 - Trivial Pursuit Asks Who's the Better Bet - YOU or the Stars of YouTube™?
• 09/08/10 - Toys"R"Us® Stores Nationwide Introduce Halloween 'Boo'tiques Filled With Everything Young Trick-or-Treaters Need to Be Safe, Be Seen and Be Spooky
• 09/08/10 - Schleich Celebrates 75 Years of Helping Kids 'Just Imagine'
• 09/07/10 - Dr. Toy Says That Citiblocs Builds More Than Buildings...It Builds A Child's Appreciate of Nature
• 09/07/10 - Dr. Toy Says innovativeKIDS' Green Start™ Storybook and Plush Helps Cihldren To Cuddle The World
• 09/07/10 - Wild Creations Proves That Green and Pooey Are Worthy of Awards
• 09/01/10 - American Girl® Says Farewell to Felicity Merriman®
• 08/25/10 - Global MONOPOLY Celebration to Honor 75 Years of the World’s Favorite Family Game Brand
• 08/25/10 - Toys"R"Us, Inc. Launches Educational Program Encouraging Parents To Be Vigilant About Product Safety
• 08/24/10 - Top 11 Hot Toys of 2010
• 08/24/10 - Hasbro's NERF BATTLE OF THE ADS Contest Receives 1,000th Video Submission
• 08/23/10 - E-Z Bat Turns Every Kid Into a Slugger Like Babe Ruth
• 08/23/10 - Kmart Introduces Exclusive Doll Line Just in Time for Holiday
• 08/18/10 - Orbeez™ Magic Maker Is Best-Selling Activity Toy at Major Retailers
• 08/18/10 - 2010 Edition Of Toys"R"Us Toy Guide For Differently-Abled Kids® Launches at Toys"R"Us And Babies"R"Us stores Nationwide
• 08/18/10 - German Version of LEGO® Universe Debuts at GamesCom!
• 08/16/10 - Bandai America Incorporated Morphs Power Morphicon as Premier Sponsor
• 08/12/10 - Fisher-Price® Celebrates Dora The Explorer's 10th Anniversary With Innovative Singing 7 Dancing "We Did It!" Dora Doll
• 08/10/10 - RAYOVAC Batteries Power Hot, New Paper Jamz™ TOY Via Exclusive Partnership
• 08/04/10 -Introducing…Paper Jamz™ Instant Rockstar Guitars
• 08/02/10 -It's Mission Possible with Spy Net™ Gadgets from JAKKS Pacific
• 07/28/10 - Durable & Affordable Crafty Kids Playhouses™ Now Perfectly Pint-Sized
• 07/26/10 - Wild Creations™ Gold Rush on EcoAquarium continues with A Mom's Choice Award
• 07/20/10 - HABA Receives The "First Ever" Tillywig Best Family Fun Award
• 07/19/10 - Toddlers And Emerging Readers Get A Green Light With Earth Friendly Series By innovativeKids
• 07/15/10 - Monopoly Celebrates 75th Anniversary By Giving Away The Bank
• 07/13/10 - Rumbly In My Tumbly! Kids Preferred™ Introduces Classic Pooh Line
• 07/12/10 - Hasbro Delivers Another Winner!
• 07/01/10 - Liv Crayola Customizable School Supplies Let Teen Girls Show Their True Colors and Stay Organized in Style
• 06/28/10 - Hasbro and Points of Light Join Forces to Empower and Inspire Youth to Discover Their Potential Through Service
• 06/28/10 - New American Girl Campaign Taps the Positive Power of Girls
• 06/24/10 - BIGFOOT Spotted in North Carolina!
• 06/23/10 - For HABA Games and Puzzles the Rules Are Simple: Have Fun!
• 06/22/10 - Disney Unveils Cutting Edge TRON-Inspired Toys and Electronics Line
• 06/18/10 - Disney Connects With the Hottest "New School" Designers to Create Limited-Edition Toy Story 3- Inspired Fashions
• 06/08/10 - Littlest Pet Shop Continues to Ascend as Top Girls Licensing Brand in France and Breaks New Ground in Mexico
• 06/04/10 - Mattel Unveils New Monster-Themed Franchise
• 06/03/10 - The Sing-a-ma-jigs!™ - Simply Irresistible Kooky Characters Sing and Harmonize
• 06/03/10 - Disney Consumer Products Poised to Significantly Increase Share of Boys Market
• 06/03/10 - McNeill Designs for Brighter Minds wins 2010 Tillywig Toy Award
• 06/01/10 - Toys"R"Us® Stores Around the World Bring 'Toy Story 3' to Life in Celebration of Newest Disney·Pixar Film
• 05/26/10 - Target to Carry Exclusive Toy Story 3 Merchandise
• 05/25/10 - HABA Toys Bring Smiles and Joy
• 05/25/10 - HABA Turns Kids Rooms Into Food Markets, Airplanes and Any Other Place They Can Imagine
• 05/25/10 - HABA Opens Sandcastle Restaurants In A Neighborhood Or Beach Near You
• 05/17/10 - Lights, Camera, Bring It! Hasbro's NERF Brand Invites Fans to Compete in the NERF "Battle of the Ads"
• 05/12/10 - Disney Store Launches Magical New Store Design in Major Markets Across the U.S. and Europe in Summer 2010
• 05/10/10 - Get Kids Outside This Summer with Fun Experiments
• 05/06/10 - Baby Doll Reinvented for the 21st Century
• 05/05/10 - Disney's Blazing Hot Summer Products are Fun, Fashionable, and oh so Cool!
• 05/04/10 - Outdoor Toys From Step2 Heat Up Summer Fun
• 04/30/10 - Rhode Island Governor Proclaims "G.I. JOE Day" in the Iconic Action Brand's Home State
• 04/26/10 - Kmart Names its List of the 'Hot 8' Toys for the Summer
• 04/26/10 - Hasbro Offers Creative Spring Product Line Based on Its Popular Brands and the Summer's Hottest Entertainment Properties
• 04/23/10 - Eric Carle's Colorful, Playful World Expands
• 04/19/10 - MLB and Disney Unveil Baseball-Themed Mickey Mouse Statues and Special Retail Program to Celebrate 2010 All-Star Week Festivities In Anaheim, California
• 04/16/10 - Green is More Than a Color at Crayola
• 04/13/10 - Walt Disney Signature And Cappellini Unveil Limited Edition Range
• 04/12/10 - Disney Store Celebrates the 40th Anniversary of Earth Day With All-New Eco-Friendly “Save Planet Earth” Products
• 04/06/10 - Celebrate Spring With Some Fluffy White Stuff (Not Snow!)
• 04/02/10 - Disney Launches Newest Plush Sensation Pook-A-Looz
• 03/30/10 - Mattel Springs Ahead with Fun Toys for the New Season
• 03/29/10 - Hasbro "Rolls Out" TRANSFORMERS Hall of Fame
• 03/24/10 - The "Countdown to Summer" is on with Hasbro's NERF SUPER SOAKER Brand
• 03/23/10 - Disney, Boys & Girls Clubs and LEGO Systems, Inc Team up to Support Toy Story & Toy Story 2
• 03/22/10 - Even The Choosiest Choose Citiblocs
• 03/22/10 - Citiblocs Wins Triple Approval: Mom, Child and Safety
• 03/22/10 - Baby Genius® Pet Care Center Named iParenting 2010 Best Product
• 03/15/10 - Senario’s Zibits Hit Toys “R” Us Store Shelves
• 03/15/10 - Shailie® Fashion Toy Wins Gold
• 03/14/10 - Princess Tiana Officially Joins The Disney Princess Royal Court At Star-Studded Crowning Event In New York City
• 03/11/10 - Do The Math! Zillio Gets Kids To Grasp Math Principles By Scaling A Mountain On A Countertop
• 03/11/10 - Reinventing The Cardboard Box, Kidscraft Playhouses™ Lodge And Launch Imagination
• 03/08/10 - Zebra Mix Lets Kids Have Their Cupcake and Eat It Too!
• 02/16/10 - Uncle Skunkle Toys Introduces Drawer Dropper© and Gaunt-O-Lot©
• 02/15/10 - Green Toy Pioneer ImagiPLAY™ Launches Eco-Affordable Product Line
• 02/15/10 - New Mickey Mouse Plush from Disney and Fisher-Price® Grooves with Unprecedented Innovation
• 02/15/10 - Mattel CEO Names Fisher-Price iXL™ as Personal Pick for Holiday 2010
• 02/15/10 - New Karito Kids® World Collection Inspired by Real Girls
• 02/15/10 - Screenlife Unveils New Scene It? Game Lineup for 2010
• 02/15/10 - Street Surfing Brings Big-Screen, Iconic Character to the Streets With New Spider-man 3-d Wave Board
• 02/14/10 - Disney-Pixar's Toy Story 3 Takes Over Toy Fair
• 02/14/10 - Science Education at Home "Science You Can Sing To" Inspires Curious Kids
• 02/14/10 - BRATZ® Are Back - Bigger and Better Than Ever!
• 02/14/10 - Little Kids Re-Introduces Crunch Art Fabric and Foam Activity Toy
• 02/14/10 - Götz Collection Introduces New Additions to the 2010 Product Line
• 02/14/10 - Playroom Rings in the World’s Favorite Fruit Fight with Halli Galli® Game
• 02/14/10 - Bossa Nova Robotics Unveils iloveRobots™ Brand at New York Toy Fair 2010
• 02/14/10 - Aeromax Lets Kids Be All They Want to be With My 1st Career Gear
• 02/14/10 - Get a Grip! Max Liquidator® Makes a Fresh Splash & Max Noodle™ Splashes Down at Toy Fair for Maximum Fun
• 02/14/10 - BFC, Ink.™ Doll Line Surpasses Sales Expectations – Sells out at Retail in First Season
• 02/14/10 - International Playthings Introduces New Additions to Yookidoo Line of Infant Toys
• 02/14/10 - MGA Entertainment Announces Moxie Girlz™ Doll Line
• 02/14/10 - Stacked With Awards, Tier Toys™ Evolves From Ark to Bark, Barn & Sea for 2010
• 02/14/10 - International Playthings Introduces New Additions to “Wild! Science” Line of Educational Science Kits
• 02/14/10 - MGA Entertainment Creates New Themes for BABY Born® and Baby Annabell®
• 02/14/10 - MGA Entertainment Announces New Rescue Pets® Line
• 02/14/10 - Prime Time Toys to Distribute Floaties® From The Land Down Under So American Kids Can Splash With Confidence
• 02/14/10 - GiddyUp™ Creates AIRmazing Airbrush Effects for Toy Fair 2010 With New Sprayza Airbrush System
• 02/14/10 - Earlyears® Announces Exciting New Additions to 2010 Product Line
• 02/14/10 - Citiblocs Hopes To Build On The Success Of Its First Year With New Products For 2010
• 02/14/10 - Young Scientists Club Reveals 2010 Themes: Solar Energy, Animal Tracks, and Dinosaurs
• 02/14/10 - Inspiring New Tee Juice Kits Pair High Performance Fabric Markers With Unique Iron-On Images
• 02/14/10 - Scientific Explorer™® Introduces Exciting New Science Kits That Make The Grade
• 02/14/10 - International Playthings Announces Exciting New Additions to its Proprietary iPlay Line of Toys
• 02/14/10 - International Playthings Add Four New Playsets to Imaginetics Product Line
• 02/14/10 - International Playthings Announces New 2010 Additions to the Calico Critters of Cloverleaf Corners Community
• 02/14/10 - Pressman Toy Introduces Board Games Based on The Hottest Entertainment Properties in 2010
• 02/14/10 - Pressman Toy Introduces New Board Games That Will Bring Families And Adults Together For Some Friendly Competition
• 02/14/10 - Pressman Toy Presents Classic Games with New Spins in 2010
• 02/14/10 - Techno Source Introduces Bubble Talk™, A New Family Board Game That Will Have Everyone Laughing
• 02/14/10 - Techno Source Allows Kids To Customize Their Shoes, Hoodies, and Headphones with Hot New Accessories for 2010
• 02/14/10 - Techno Source Introduces Innovative, Affordable Electronic Games Based On Disney•Pixar's Toy Story 3

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